Welcome to Wordless Wednesday on be kitschig blog, which, of course, won’t be all that wordless … Art or advertisement has been following me lately. So, please help me out here.
My dilemma started with this picture. While Emily Eldridge is an established artist, I did not take a photo of this wall for street art postcards.
(For this one I went back. How’s that for great time management?)
I do like her style; I understand she has to make some money, but I am getting confused when advertisement is masked as art. The clothing company in question here has an office in Berlin and if you ever talked to someone who worked (you never find one who still does) for them, they are clearly not on the have some free fruit and after work beers kinda site of things. Rumors go, their work culture is plain horrible.
Much ado about nothing?
Well, maybe, until the Changing Wall changed once again. Our verdict here is an online travel site. While they are trying to reach a hip target market, it’s very likely exactly the people they are upsetting.
Art has been used for advertising, think Van Gogh. Some adds are incredibly artistic, like the beautiful Art deco posters, high fashion photography or perfume adds (although some of that boarders on kitsch).
Art wants to raise emotions. Ads want you to go buy something. It is simply not the same thing. Magazines have been showing sponsored articles for decades. Is that news or advertisement? Maybe I prefer my ads exactly marked as that.
However, aren’t these two walls pretty?
Isn’t it great that artists can make some decent money with urban projects?
While I was contemplating this, just at the right time, I came across some beautiful murals over at Equinoxio; a collaboration of the city and some well-known brands. Go check them out! They are pretty fab.
I don’t seem to be the only one confused about mixing art and advertisement.
Can you mix art and advertisement?
We ran into one of the artists painting after our first meal outside at a restaurant.
(With everything opening so quickly now, this is probably old news.)
It took the duo days and days to finish these three walls. I feel sorry for the work that went into this. Of course, people will alter a mural over time, but this didn’t even last a week. Maybe it is a question of taste, but I do prefer the execution of the first version.
On the other hand, of course these guys have a right to
pee on protect their hood. They could’ve just covered the name of the brand.
It is also a wee bit confusing, that they put advertisement on a playground where many tired parents can stare at it half of the day.
Then again, the wall there was pretty sad looking, and a bit of color usually doesn’t hurt anyone. Did they just use their money to brighten up the world?
I cannot make up my mind. What do you think?